In case you haven’t noticed, marketing is all about creating a need (and subsequent demand) for a certain product.  This can be done in a number of ways.  First and foremost, everyone knows that sex sells, so typically the product being advertised is presented with a scantily clad model or two.  “New and different” formulas spark the consumer’s interest and desire to try the “new” version, even if it’s not significantly different from the...

  Snoring.  It has been the subject of many jokes and funny movie scenes, usually with a husband on his back sawing logs and the wife lying there wide awake, plugging her ears.  But snoring is not as innocent (or funny) as it may seem.  Because snoring can indicate the presence of a serious condition that is increasingly common in our society today.  Sleep apnea.  Here is the scoop on this condition that affects one...

  It has been said in the advertising world that sex sells, and all you need to do is stroll down 5th Avenue to see that in action.  But you know what else sells?  Fear.  Between the two, fear is arguably the more powerful force.  When someone is in a state of fear, their ability to think clearly, independently, and rationally goes out the window.  And at that point, it is much easier to control...

  It’s that time of year again.  The time when we are bombarded by signs EVERYWHERE saying, “Get your flu shot!”   And this year’s push has an additional twist because now we are hearing about COVID and RSV (respiratory syncytial virus) too!  So get ready to start hearing scary numbers about hospitalizations, cases and the risk of death.    But before you get caught up in worry and fear, here are some things to think about. ...

  Today’s blog is going to take a different twist.  Because I’m not going to talk about a health issue and how to naturally feel better.  But I am going to impart crucial information that you might not know, but must know, because it can affect your decisions, your health and quite possibly your life.  I’ll start with…  The dirty little secrets of pharmaceutical companies  Pharmaceutical companies would love nothing more than to have everyone...

It’s not necessary to use antibacterial soap when washing your hands.  True or false Annual mammograms are a woman’s best protection against breast cancer.  True or false Which of these are good choices of fat to use in cooking? A) Margarine  B) Lard  C) Vegetable oil  D) Canola oil  E) Butter  Bad breath can be caused by digestive issues.  True or false It’s not normal to have gas every day.  True or false Which of...